Russell Smith

    Founder & CEO

    Russell Smith is the Founder & CEO at Two Shape. His role is responsible for the strategy and direction of the company as well as operations.

    With a passion for global business and growth marketing strategy, Russell has spent his career working with businesses in more than 30 countries building marketing programs that focus on growth and value innovation. In this time, he has lived and worked in Boston and Singapore, and he has worked with world-class brands such as Microsoft, IBM, Orange, Cisco & Telstra.

    Russell started Two Shape with a very simple goal; to demystify and provide structure to a seemingly complex world of marketing, all with a goal of help businesses grow.

    He holds an MBA from the University of Western Australia and has completed Executive education in Digital & Social Strategy from Harvard Business School.